Jody writes of her son and his friends hunting down all of the ads this weekend -- what a good idea! Because 36 ads are on the sides of buses this could make for hours of fun.
I’ve been able to track down more info on what’s out there and I must say that there is a lot more than I thought. Here is the breakdown:
• 10 large billboards
• 44 smaller billboards
• 48 bus shelters
• 36 sides of buses
• 7 print ad insertions
• Skyscraper and box ads on aol.com
• Skyscraper and box ads on denverpost.com
• 60 congregations in the Denver area have been provided marketing kits that include postcards, posters, bulletin inserts, print ads, bookmarks, and more.
I’ve often heard people say that their congregation feels isolated from the larger church. With this in mind another adventure could be tracking down each ELCA congregation in the area. All of congregations have vinyl banners for this ad campaign – find out where they are and how they use the signage. The Web site offers a nifty map and listing of all the area churches check it out at: http://www.elca.org/love/find/
If print is your thing look up the ads that have already published:
Denver Post 1/4 pg color, September 4
Rocky Mountain news: 1/4 pg color, September 4
Daily Camera: full page color, September 2
And be on the lookout for:
Denver Post ¼ pg color, September 25
Rocky Mountain News ¼ pg color, September 25
Daily Camera ¼ pg color, September 16, ¼ pg color, September 23
I don’t have a lot of info on today’s news conference but will keep my eyes and ears open. If anyone hears or sees something post it to this blog. All are welcome!
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18 comments:
I found the billboard! Wonderful!
Wow! This feels like teamwork. I like the idea of going to the other area churches. I didn't know about the map. It makes it much easier.
My wife saw one of the smaller ones while going to the store. She liked it.
There aren't any billboards in my suburb. I am going to the library to see the newspapers.
I think the ads are great. Professonal and appealing. Here are my ideas for congregations to use:
Post the newspaper articles and ads on the church bulletin board.
Host an Ad scavenger hunt where members are given a certain amount of time to find as many ads as they can and then have them come back to the church and discuss their adventures.
Have a ad awareness Sunday School fest. Where the kids read the stories behind the ads and talk about them. Or have the Sunday Schoolers make their own ads to display in the church.
Jean
How about making tee shirts from the ads. A cheap way to keep them out in the public when the campaign is over. It could also be a fundraiser for the church school or Sunday school.
The holidays are coming and so are the craft fairs and bake sales. We could sell the tee shirts and maybe mugs with the ads on them.
I appreciate what you are doing here but I am having a hard time reading the signs. The print is too small or thin or too light.
Our congregation made bracelets for the Youth Gathering and they were a big hit. How about bracelets that say: Gods work our hands?
The tee shirts, mugs, and bracelets are all fine ideas but you need to make sure you can use the graphics and the tag line.
It might be wise to contact the synod or churchwide office before doing anything with the ads on your own.
I had a problem reading the ads on-line. I changed the screen resolution to 800 X 600 and they read much better.
I saw one a a bus today. I could read it OK.
How much did this cost?
Don't we own the graphics?
Sammy,
Let not your heart be troubled!
Do not be concerned that the widow's mite funded this project. The overwhelming majority of the funds came from a Thrivent grant.
Can't read the signs.
They are hard to read. If I didn't know where to look and what they look like I would have no idea what they are talking about.
They are hard to read. I like the website.
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