The ELCA launched their Denver area AD campaign over the weekend and it looks great! The new tag line is even better: "God's Work. Our Hands."
The ads point out merely a fraction of the good things this church is doing such as:
+The church in S.D. that feeds over 400 homeless people, serving them healthy food on real china and using real silverware. "God's Work. Our Hands."
+The 1,300,000 service hours logged in by Katrina volunteers. "God's Work. Our Hands."
+Teaching reading to 2,600 illiterate women in Senegal. "God's Work. Our Hands."
+Seed grants given to low-income nursing students, helping people help themselves. "God's Work. Our Hands."
+A free health clinic in Milwaukee to help the working poor who can't afford health insurance. "God's Work. Our Hands."
There is also a new Web site displaying all of the ads and the stories behind them. You can even send an ad of your choosing to friends and family with e-cards. Check it out at: www.elca.org/love.
GOD's WORK. OUR HANDS! Being Lutheran never felt like this before.
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48 comments:
Adesso (a.k.a. MizRizz),
Thanks for bringing the ads to my attention. I never look at the banners on AOL.
I will be on the lookout for the billboards on my way to work tomorrow. Do you know where they are?
See you at backgammon. I promise I won't double. NOT
Tina
A cross in a soup bowl? Not good.
The web pages are well done. I looked in Sunday's paper and couldn't read a thing.
Can't find an ad on AOL. Thanks for linking to the love site. I like.
I like the new web site. It is the best thing coming from Higgins road in a long time.
I did like the other ads. They were practical.
JP
Too dark and depressing. What happened to the downloadable ones with the white background?
“Wow!” will have to suffice for now. Still looking at the site.
Very interesting! Thanks for the ping.
Awesome!! Thank you. God bless!
Thanks for the ping. I had no idea this was happening here in Colorado.
I hate to say it but we aren't all "Proud Ambassadors of the ELCA." After the assembly it is hard to be proud of anything ELCA.
Does anyone know how much of our $$$$ went into this?
I saw the ad in the paper it was out of focus. Looks like crap.
Couldn't read the ad in the paper. I agree with Tiny. CRAP.
What newspapers did this run in?
Nice stuff. Can't wait until it goes national so my folks can see it.
Evil in action, taking our contributions to print junk like this in the paper. Can't read the words. When is this going to end?
I saw a billboard. I think. Went by too fast to catch a Web address. It uses a lot of space for a bandaid.
This was posted by a freeper the other day:
“The problem of the ELCA, and of all mainline Protestant denominations, is the problem of any large, wealthy, traditional organization that has lost track of its mission. The ELCA is like Phillip Morris, which now calls itself Altria. It was built on a product of which it is now heartily ashamed.
For Altria, of course, the product was tobacco. For the ELCA, it’s the Cross of Christ [swimming in a soup bowl; made out of pencils, bandaids and bread].
God's Work. Our Ads.
Ade,
Thanks for posting this link in the chat room. I simply adore elca.org/love. I’ll take a closer look at it after dinner.
God's Work. Our Ads. That's a good one Gus.
Sammy,
The good ads can be found at:
http://www.elca.org/elcaads/
What a dissapointment. I can't read the ad in the paper. I hope the ones on the billboards read better.
God's Work. Our Ads. Now that's a tagline I like.
What a group of soreheads posting in here. I am a proud ambassador and I am proud of this advertising. It is about time the ELCA let the public know the good work we are doing in the name of Christ.
Remember that pride comes before the fall Cindy.
Why didn't someone look at the ad in print before it was published? What is it worth if it can't be read?
I like what I have seen. I did not see the add in the newspaper but I did read about a press conference on Thursday. I hope the advertisement is cleaned up before they meet the press.
I'm proud, I'm brave, I'm a Lutheran. I think the ads are awesome.
Do you have another blog on MySpace?
I must ask: what are these advertisments for?
I like what the LCMS is doing with "Ablaze" the worldwide Lutheran mission movement. The goal of Ablaze is to involve every member of the LCMS, its partner church bodies, and partner mission agencies in one focused and concentrated effort to share the Good News of Jesus Christ with those who do not yet know Him.
Ablaze is a grassroots movement where real people are working towards a real goal. The ELCA appears to be using Madison Avenue methods that leave a bad taste in my mouth.
This is a step in the right direction.
The Lutheran Church Missouri Synod Ablaze movement sounds like spontaneous combustion.
I really like the ads. They're smart and emotional. I think people are taking out their frustrations with the ELCA's policies on these ads and not looking at the big picture. This is such a step in the right direction. I can only hope they go national with this work.
Well put James. Well put.
The ads do tug at the emotions. I agree.
What exactly is a smart ad?
Sammy,
"Smart" is newspeak that advertising execs. like to toss around. They also use "sexy." To me it says "con."
Gus and Sammy,
All I'm saying is that the ads point out some things that the ELCA does in way that's not cheesy and without using bad jokes. Maybe this will open people's eyes and depict religion in general in a much more positive light. If you're cynical enough to think it's a big con, then fine. Too bad you have that attitude.
I absolutely loved these campaigns, I have never felt more inclined to donate money to a church in my life. I think it is unbelievable how many lives the Lutheran church is touching all across the world and I would feel like a humanitarian donating money to the Lutheran church, knowing it will directly help those less fortunate.
James,
Are you saying the congregational ads are cheesy?
i think the message is right on target. i agree with james.
A wonderful job of showing what good religion can do.
Intelligent and obviously heart-felt. Nicely done.
I just checked out all the ads on the url. They really struck a chord with me. They're powerful without being preachy and I think it's interesting how they tell the stories in an unexpected way.
A minor chord Bethany? Perhaps an atonal chord?
This is a beautiful campaign. Very inspiring.
Sammy: Son of Sam?
Sammy: Son of Sam?
Beautiful? What for wallpaper? Can't read it.
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